I am not sure I understand the business model fully. The 0 fee attached to the card appeal to the consumer, but how is Zeek going to make money and sustain the business? Ultimately the success of Zeek will ensure good ROI to investors. Maybe I missed something
Great question!
Firstly, I just want to make clear that
Zeek is a sister company of
Zeex, and while Zeek has been very helpful to Zeex, we are completely separate companies. Zeek will be one of the many suppliers providing gift cards to the Zeex protocol. For more info on this, check out the following article:
https://medium.com/the-zeex-protocol/zeex-vs-zeek-43a186a2e4f5Now, on to what I think is your main question, about Zeex making money: Basically, Zeex doesn't earn or use revenues from retailers. First and foremost, we are building a
protocol. Zeex as a business is a minor detail in the story and it's only purpose is to make the economy thrive and flourish. Zeex will provide financial services to suppliers such as fiat-to-crypto exchange, crypto hedging, fiat loans and consumer marketing services. For more info on the Zeex business model, have a look at this link:
https://medium.com/the-zeex-protocol/the-zeex-business-model-with-cto-ziv-isaiah-3c588ad19da