Hi, I have a question about the Wanted daily income setting. If I set it at a higher value am I earning less than I should? And if I set it at a lower value, will I always get paid less no matter how much I should be making, since I am telling the system those are the expected earnings?
Thank you
Hi, thanks for your question.
This is a somewhat
confusing feature released in 2015, we need to re-work it. The idea behind the feature is that publishers set their expectations about daily income and our system uses this information to calculate which share of their traffic is "under-monetized" and tries to monetize it via free affiliate ads.
If publisher's traffic is good then a higher value of "wanted income" increases the chances to earn affiliate rewards. As a side affect, it also increases eCPM for paying advertisers because it reduces the amount of traffic available for them.
But advertisers have an option to set the max CPM limit. It is disabled by default and most advertisers don't use it, but some of them do. So if you set a higher "wanted income", you may loose the revenue streams from such advertisers. Also we plan to enable the max CPM limit by default in the near future.
So, answering your question:
- if you set the "wanted income" to a really small value, it won't reduce the income from the paying advertisers (it may even increase it), but it will reduce the chances to earn affiliate rewards.
- if you set it to a high value and your traffic is good, then you have more chances to earn affiliate regards, but you also may loose some of the paying advertisers.
- I would recommend to set the "wanted income" value to a smaller value or leave it blank and let the system decide.