Your idea will be dismissed by most who are thinking on surface. But if you look carefully, there are a lot of differences.

Let us talk about the nature. One is related to finances and other is for entertainment. There is big difference between the two from the point of view of an average user. For instance, consider an average user on FB or Instagram, he is using these to pass his time and for some fun. But for someone with interest in internet marketing, it is more of a business opportunity. They will see the same platform differently.