It is not the bitcoin itself that are accepted because if it so then we don’t need to use gift card just to buy a cup of coffee or a frappes from starbucks. Same as paying bills, in my country we have this local wallet that we can use to pay bills but we still need to convert our bitcoins into cash before we can make a transactions.

I guess its hard yet to adapt a currency that are volatile and that in the near future many establishments like shops, restaurants and etc that will accepts cryptocurrencies itself as payments.