That's why why keep holding up signs for anyone who's newly entering the crypto space to take care that it's full of scammers and groups that try to grab money in any possible way no matter how unethical it could be.
But I don't think that these altcoins that try to get the lightspot (especially Bcash) are actually succeeding or getting any heavy investments through this way.
Everyone in the crypto world has to give himself enough time to read before dropping any money anywhere. And by that I'm pretty sure he'll get to know that Bitcoin with the symbol BTC is what he's looking for. Getting convinced that any other altcoin is better is upto him.