I think people are scared of taking risks. Specially because the price is not going up. It is gradually going down. But, the wise ones are only seeing it as opportunity to invest and get good amount of profit when the price increases. I'm hoping for that day to come. Let's see what future brings for the investors.
If you're invested in bitcoin today then.. then you are going to read all about panic selling, fomo buying and/or people strengthening their hands for hodling. The price swings have already been spectacularly stomach-churning, right now you're probably either giddy or vomiting depending on how many of which bitcoin implementation you are holding.