Such project are getting smash. Impeccably website, sober project, interesting logo.
yes nowadays people like this type of projects as nowadays they know that it is hard to believe on those projects which have not started their businesses. This project has an already started business and it is not just alone business but it also have a bigger community.
The kickstarters often take more time to bring their product to the mainstream and so it take more time for the coin to get a huge value while projects like unboxed are more efficient in their development and the coin get the value much faster on the exchanges. Projects like unboxed make the investors wealthy in a shorter period.