The platform is targeted to freelancers and developers that want to get involved in a new form of global ecommerce that is secure, smart and easy-to-use platform, and completely disrupting the way customers buy and sell digital goods.
They need to attract large audience of freelancers to make this platform works. That's the usual bottleneck of every project, gain their loyal customers. I don't believe anymore with airdrop hype, they will just dump their free coins and will leave, no turning back. They don't care about what's gonna happen with your project.