According to the document:
[The ETF], under normal market conditions, will use available offering proceeds to purchase bitcoin primarily in the OTC markets, without being leveraged or exceeding relevant position limits.
So it's not like they are going to start buying chunks of 25 BTC in exchanges driving the price up (25 BTC is the minimum amount you can get per share with this ETF so it's aimed at well off investors). The speculation will be what drives on-exchange price due the fact the ETF passed.
Other than that, it's just irrelevant for Bitcoin. You aren't holding Bitcoin unless you are holding the keys yourself in cold storage. But whatever helps pump the price I guess.