The use of blockchain in crowdfunding is very important. Existing platforms take very large commissions. 20% of the fee. In addition, the fees are not transparent. I think blockchain is needed in this area.
They will be using ERC20 to for their token.
This will be use upon their ICO.
but the future project from other team will not be depended with the choice of this team.
Blockchain is a free choice i think.