This is why Samsung has been one of the top company that emerged for the past 5 years, they always evolved and always find way to be ahead of everybody within their competition. What I think Samsung is doing is they see the future of bitcoin so they use that opportunity to be first of those few firms that take bitcoin and believe it will be the future for digital currency. It is a good news for us, this means more and more mega companies are trusting and investing on bitcoin.