I saw an anouncement on BTCChina today saying you can now add CNY funds via buying BTC vouchers.  Anyone know anything about this?

https://vip.btcchina.com/page/notice20140108


I checked it out and I'm a bit confused because it looks like you have to buy the vouchers through sellers on taobao, and taobao just announced people can't deal in bitcoin. 

I'm confused, anyone know more ?