yes definitely it can, cryptocurrency has a great potential that could help the business the main reason is the transfer of funds its purely hassle less anywhere and everywhere in few minutes.
For me, I think maybe the cryptocurrency could actually help my business even though the fluctuation of the prices are dumping my business can live and also depends on the costumers and investors. Just like bitcoin business also have a fluctuation that its either succesful or unsuccesful. Because there's no one who could possibly predict the future of cryptocurrency.