I've set to see any evidence that large $100+ million ICO's are consistently more profitable than the smaller efficiently-run ones like Jibbit. That's not to say huge ICO's aren't successful, as many of them are, but I just haven't seen any evidence that shows that big budget ICO's are CONSISTENTLY more profitable.
I like what I see from Jibbit on a few levels. They've shown so far that they know what to target in a grassroots marketing campaign. The separation of skill set on their team is very impressive for a smaller campaign. They've got cannabis industry veterans, crypto industry veterans, stock market veterans, TV hosts, magic show performers, google SEO experts, social media community builders, marketing experts, serial entrepreneurials... the list goes on and on. In other words, a team in which everyone's adding unique value.
There's also been some interest from corporate America lately. Constellation Brands (maker of Corona and Modelo) has made a $4 billion investment into a cannabis company that's going to make weed-infused drinks. And Constellation Brands' investment represented an increase in their stake in the cannabis company from 10% to 38% over the last 6 months, showing they clearly like what they see here. And the entire legal cannabis industry in the US amounts to $8 billion in annual sales now, and by 2030 that's projected to increase to $200 billion.
There's definitely a lot to like about Jibbit.