We have near-direct competition in the form of websites like centz and giftoken who both did unsuccessful ICO's. As it seems they lack the connections to retailers and financial backing that we have. Indirectly, we compete with TenX and other debit card companies that work with crypto. We stand out because of our backing and because of our existing networks, we are ready to roll on day one. Unlike these companies, we already have deals with major brands to give us significant discounts that we can pass on to our users and we have the know how to keep it rolling forward. More importantly than backing and existing networks, we are completely decentralized. We also avoid fiat and fees entirely rather than charge extra for the conversion like most service providers.