IMO, the most important property of Masari is not the mobile wallet. It is the fact that Masari is a Monero fork, much like LTC is to BTC. So Masari has privacy features by default. They try to improve on the mining process and possibly implement blocktree sharding, in an attempt to improve scalability.
There are nowadays quite a number of Monero forks, not mentioning the other Cryptonote based coins. They all have the privacy features.
So imho a mobile wallet for a Monero fork is not enough for "moon". The only somewhat convincing part is that the dev is active and "brilliant" (which comes from a newbie so.. hmmm...), but yeah.. I personally am not convinced, at least not yet. I may research more though. I will help you with something though: I'll add that the
link to the ANN page, since I'll go there for a read.