What are the problem GOeureka is going to solve for customers?
GOeureka has vision to become a preferred technology partner to hotels, GOeurekas blockchain-powered suite of solutions aims to disrupt the online hotel booking segment, allowing hotels to take back control of customer relationship and decrease OTA reliance. By providing a commission-free online
booking platform and transforming hotel loyalty programs, GO is enabling hotels to focus on what really matters providing guests with the most memorable customer experience and ensuring customers get the best room rates possible.
LACK OF TRANSPARENCY LEADING TO HIGHER PRICES
Inequitable commissions to OTAs ultimately decrease hotels' margins and increase consumer prices
NEGLECTED HOTEL LOYALTY PROGRAMS
Consumers miss out accruing points and subsequently free hotel rewards
SEARCH BIAS
The manufactured bias through modified and reordered search results on OTA's ultimately costs consumers choice and value