The market conditions are weak, but if the project is good it's better to start now because it will take 1-2 years to polish it (including ICO, developing, testing, and working beta launch). So if you want to take your market share then don't wait, start it as soon as possible.
I agree. However, if you would look at the bigger picture, since more assets are in their low price points at the moment, it would be the best time to buy and invest in them. Actually, whatever the market condition is, sometimes, you just have to brave it out and invest, whether you would be using a bigger some of capital or not. At least, if you buy when the values are not at their peaks, you can have more bang for your buck in terms of the capital you can shed out. Also, I believe in good vibes that if you want to attract good luck, you have to believe that since the assets are down, there would be no place for it to go but up. Basically, just keep at it mate.