do you think hotels are really reliant in ota industry? The online travel agent business was a model initially adopted by hotels as a means to clear unsold inventory. However, the entry and rapid expansion of OTAs are reshaping the travel industry. Hotels now rely heavily on OTAs for online sales, and not just as a channel for clearing unsold inventory.
The increasing influence of OTAs over hotels has had severe effects on hotel margins, especially for smaller hotel brands. While larger hotel chains are able to negotiate lower commissions given their global exposure and market strength independent brands face OTA commissions as high as 30% of the room fee. Will a big chase for goeureka to achieve the things what they want.
As per as my knowledge and understanding, I think goeureka will help majority of the people who are booking hotels N all that according to their need.
GOeureka will help to book your choice of hotel and will give you chance to save some money for betterment.
It sounds Great. Because in my country whenever I go for booking hotel with my all packages they charge huge amount of commission even under my knowledge. After coming goeureka this problem won't be a problem longer. best part is i can use my GO tokens there for all the services.