TBH, their ICO Minimum contribution of 5 ETH is not that high. But during this bear market, don't think they can raise enough from retail investors alone.
It isn't that high if you hold a lot of ETH and your target investors are the average-middle to above average type of investors. That's just new to me as I see most of the ICOs has its very low minimum.
But that is their standard and they have met the soft cap as well. Wishing luck to the investors.
I was just going to agree with you that it's high, don't know how I did miss that though. But come to think of it, 5 eth for pre-sale is just around the ball park for pre ICO mostly because of the bonus. If it's lower than that, then you won't need bonuses. I've seen a few other projects do same, GoChain and OriginTrail for example. Or you could just wait for the main ICO and contribute your 0.1eth.