The fear of losing money is one reason why people do not invest in crypto. the fact that crypto market is highly volatile scares a lot of people especially those who do not like taking risk .
before try to invest in anything and i guess they have known about the risk by investing in the crypto. The volatility could become another problem too, but the majority of newcomers never know or try to learn about crypto. so many experts have stated about this if they don't even know the risk by investing in the crypto and they just follow each other. this is why people must learn what the cryptocurrency is.