It definitely sounds interesting. One recommendation I would have is to make sure you have things in stock and ready to go before you start accepting orders. Too many companies are accepting pre orders and failing to deliver, or delaying over and over...
Launch it right and you will have many many satisfied customers and word will spread.
Yes, that would be nice but we don't have a spare $3m lying around and the banks won't touch anything related to Bitcoin. We do things a bit differently to the other companies, for a start we have 120+ years collective of experience in actually building complex electronic systems all the way from consumer through to Mil/Aero. In short - we know how to plan projects so that they're delivered on tome and on budget. We do need some portion of the payment up front - there's no use trying to pretend other wise, but it will be somewhere in the region of 33 - 40% (and of a much smaller payment for equivalent performance)
We're also not going to screw people on price. The margins rig suppliers make are outrageous. To put this in some kind of context, we'll be offering a 4TH rig for well under US$4,000, still be making a fair profit AND paying the development costs out of it.
If we can do it, so can any other company. That is, if they don't pay themselves huge salaries.
Thanks for your post though. Hope we might interest you in our wares at some stage.