Most ICOs are like scam projects aimed on collecting money and creation a clouds of pink mist for users so wouldnt understand in what really they put their money. It is necessary to be aware with ICO.
Unfortunately this information is correct. Many investors do not want to investigate the ICO on their own until they are deceived by scammers.
That is why ETH has such a problem. Investors are retreating through the enemies of cheaters. This will not change, ETH will decline.