Due to the fact that in the world of cryptocurrency cases of fraud are frequent, the openness of the project reduces this risk to the investor. So auditing a smart contract on the ethereum platform, allows you to track the amount of collected funds and the address of their storage during the ICO. But since you use TAU-X to raise funds, it may be a great step towards transparency of the project (although many will still have questions about the reliability of the information provided on the site and how to check it)