Post
Topic
Board Marketplace
Re: Why I think blockchain will revolutionize small business marketing
by
Willchen319
on 18/09/2018, 01:25:59 UTC
The blockchain technology has been identified as a means of supporting and boosting upstarts and small businesses. The open source protocol, transparency, and peer-to-peer interactions makes it suitable. Your idea looks good on paper. Time to get to work.

I believe on the same thing. While cryptocurrency is at the turmoil right now and greatly riddled with so many scams and frauds, the technology behind this all which is the blockchain that is the one which is more important and has the potential to revolutionize many sectors including the SMEs players. Small business can be lean and can easily adopt to new technologies provided there is already an available infrastructure they can easily use...this is now the challenge of many providers to come up with the effective, robust but very much affordable platform for small business that can bolster their business and can level the field in the face of so much competition for customers' attention and purchasing power. This is the time for small business to shine...

So true. In our research with small businesses, their biggest bottleneck to gain more online exposure is a lack of time, budget and expertise. Blockchain's inherited advantage of cutting out the the middleman while still being transparent allows for automated activities. In our idea, we allow SMEs to set up promotional Challenges for people to participate. Then participants submit their completion on Nodis.io and allows it to be validated by the community. Both Challenge participants and validators are rewarded with tokens for their effort, which reduces the marketing cost of businesses. In the whole process, businesses are also getting exposure without them actually have to do anything (except in the beginning to setup the Challenge). This can then significantly reduce the requirement of time and online marketing expertise.