According to this report, which im sure there are a few, it speculates we could be at the start of an end of year surge in bitcoin value. This is of course bast on historical events but we all should be aware that past events should not be used as a future prediction.
In my opinion this report and others to follow no doubt will fuel the speculation to end 2018 on a high.
I do not think that the hype is starting because today, the price is still not increasing that much so we better wait for a few months when all of the people are interested on cryptocurrency to invest again in order to earn more profit.