Im a newbie here too. As I see, Vertex provides expertise and vet ICOs for platforms customers?
Yep. The volatility and rapid growth of the market make investors vulnerable to participating in failed projects and scams. So such platforms clear the market and help investors to use their funds with profit.
And why do we need the whole platform for veting? Skam is obvious
Not always. You can buy ratings, bots, create everything to look extremely natural. So people, who are new in the market, gonna believe in your ICO. Sometimes it is a very profitable business. And Vertex experts on the other hand meet the teams in person, do background checks and finally provide a vision of clear and transparent projects, that exist and can really be profitable.
I see. So people from Vertex vet the ICO, confirm it and then put on the platform?