ICO is an important support for the continuation of projects. however, it is possible to be cheated and deceived. we see great projects. it will be processed visually systematically. the team should manage this very well and the process steps should be checked. then the ICO and investment can be made.
In today's ICO climate it's hard to trust anyone without an actual product created.
That is a fact! In short, the first thing an investor wants to be looking for before even attempting to make any serious move into digging further is the availability of minimum viable product. A ready that has not thrived to do their own part to create something, to me, is not a team you really want to be betting on.
Product is what you are investing in and the team is where you are leaving your funds knowing they are capable of making the product come to live in the long run and you really do not want to find yourself in the wrong side of things at the end. Without a good product and some solid team when it comes to ICO, count me out!