I said marketing has been crap because there basically hasn't been any, though I don't entirely agree that there is no point to marketing except during a bull run. In fact, it has been my experience that marketing is most important during bearish periods - along with product development, of course - to pull away from the weaker competitors and establish mind-share.

Since I made the post above, some progress has been made in formulating a new marketing strategy by Joshy and Cryptonator1337 on the Dero Discord channel. I'm an engineer so about the last person you want to ask how to market something, but at this point even putting sign-spinners on a few street corners would be a step up.