Beverage.cash mission
There are two main problems of beverage market
1. Counterfeit:
The total value of fake wine is around $3 billion, the same is going on with other alcoholic beverage.
If you would like to study it in details, follow this link:
https://euipo.europa.eu/tunnel-web/secure/webdav/guest/document_library/observatory/documents/Knowledge-building-events/Counterfeiting_of_foodstuff_en.pdf2. Quality:
How one could know which one of two Merlo wine bottles on the shelf in the shop was made from real grapes and without chemicals and which one was made from low quality bulk wine using a lot of different chemicals, flavor enhancers , sugar etc.? Its not required by law to write on the label the full list of ingredients used in production of wine or other alcoholic beverage.
Bulk wine is accounted for 38% of global wine trade in terms of volume, thus half of the wine sold around the world. To read more about it follow this link:http://socialvignerons.com/2017/09/25/the-importance-of-the-bulk-wine-market-in-the-world/
We use:
1. RFID network tags, readers, active sensors automatically collects information from the vineyard, winery, wine cellar (type of grapes, weather information, quantity, quality, temperature, time stored in oak barrels, geolocation etc.) and store this information in blockchain.
2. Blockchain is a guarantee that information collected by RFID cant and will not be changed. This is the best protection against dishonest beverage producers.
3. QR/NFC labels will be attached to every bottle of the beverage producer who participates in the project. From one hand, these labels is the key to access to all information stored about this particular bottle on blockchain for consumer; from another hand, this is a protection for producers from fake products being sold in the shops.
At the moment several wineries have already given their consent to participate in the project and new requests for cooperation are coming every day.