according to the Whitepaper i can see the process is similar in concept to the "Xiaohongshu", a social-based e-commerce platform which operates like
a combination of Instagram and Amazon right? but what the difference from this project and the Xiaohongshu?
Yes but this Xiaohongshu is still centralized, and INFLEUM being decentralized, will be completely excluded from unnecessary interventions and commissions, creating an extremely autonomous ecosystem where individuals, Influencers and merchants can work on their own initiative, forming organic relationships within the platform.