The virtual product angle scare me. The fact that we can not feel or touch the products we are paying for and we can not trace most of the offices of the developers offering the ICO. Last year was great for ICO until people started scamming with it. People will continue to loose money until laws are put up to monitor ICOs. I have not been lucky with ICO because all my investment in it has be listed below the price of purchase.
The virtual product scares you and yet you are in bitcointalk.
Last year was a blast. No doubt about that but that is also because of the hype that happened with major crypto currencies. Bitcoin, Ethereum, BCH and more. When I say major though, it is the most supported by people. I do not say they are all that great than bitcoin.
Now with that hype includes the price of every token that is under ERC20 of Ethereum which is also being boosted in price.
You can but like small amount of tokens for 1 Ethereum because of it. They even put "0.1" Ethereum as the minimum to buy the token.
Now, that is just $21-22 which I dont think can be a minimum for buying their tokens.
Another key is their roadmap. Most of the early ICO have been for a year so they are almost halfway their roadmap and success could be seen already.
But now, you wont see much patience with a lot of investors. They want their money back just after the ICO! That is ridiculous. You will see who are not reading the whitepaper before investing.