How is the influencer marketing can work in this infleum process?
In order to address the issue of star influencers having too much power, INFLEUM proposes an influencer citizenship program. This program is essential to achieve a mutually fair environment for both advertisers and users, fulfilling a core concept of a decentralized advertising platform.
INFLEUM will develop a Proof of Influence (POI) process measuring the level of user contribution within the INFLEUM Platform. This process is explained in more details in the coming pages. Through POI, the users are assigned to different roles within the citizenship statuses: tourist, permanent resident, citizen, dual-citizen and more.