The blockchain technology has been identified as a means of supporting and boosting upstarts and small businesses. The open source protocol, transparency, and peer-to-peer interactions makes it suitable.
Your idea looks good on paper. Time to get to work.
I don't see small company using blockchain can boost their business. I mean why go to blockchain when they can used the traditional database itself? For me, big companies is the one who are going to get the full package of using this technology. Start ups should go with the grass roots, using time and tested marketing strategy and when they grow that's the time to used blockchain, just saying.