I'm not quite sure what your platform is for. just a token exchange? for this purpose there are exchangers and exchanges. or do you want it to be like a market for goods? the design of the project is good, but the meaning is not clear.
They created just a simple site and raised 15 mln usd. But site does not cost 15 mln. Now price just 0.04x from ICO. And they dont have any exchange exept Idex.