Here in crypto we can use affordable for us to invest so small business is like that and i think that's really good because start little by little for investment is recommended to do then try again in again if you lose another thing this is in online with worldwide users so if they unite to do try to invest even a little i think that will grow,Moreover better to think popular like bitcoin that we use to trade in many alts so that's why it grow because this is really useful like to pay bills with low fees and solid for investment so my point or it depends if your business have potential to become popular
It's all about the network affect, right? Just gotta get a small niche to buy in and then the rest will follow.