How frequently do hotels change their rates? I mean we have seen that the rates of hotels change every day, Is there any specific reason?
As per recent news, I can say In today's market, 8090% of Hotels are depended on Online Travel Agencies. Consumers visit on the website and see the rate imposed by the third parties booking sites. So it can't be said that how frequently rate changes but this is pretty much sure that the OTAs are impacting hotel direct bookings and profit margins. OTAs typically serve unfavorable terms to hotels, with rate parity clauses and high commission rates.