The best place to find ideas about NEX is on this thread:  https://bitcointalk.org/index.php?topic=422052.0

There is a pretty good NEX logo over there.

The idea is we want to show Openness and Fairness.  

At the same time we want to give it a fun meme.   So the small kitten and the idea of saying "I'm interested" is all you need to get the coin are two themes that we want to focus on.

The marketing and position is to play on the fact that Nxt was an proprietary and unfair system, and that a better and more secure coin is being developed.

There's a lot of hate coming from the Nxt folks and that is something we can take advantage of.

5000, OOO
1000, romawi
10000, garicup
10000, nomailing
20000, canth <--- exceeds limit
10000, chetalk
3000, kolbas
10000, teco051
10000, bitular
8000, indigon
4000, homerzhu
2000, nfigueir
5000, tobyliciously
10000, atomiclock
1000, hvezdasmrti
10000, smophf7
10000, ow48uh
10000, rioshock2
1000, fragout
10000, sottymax
4000, LeFiste
10000, soarlyzed
10000, snipedrunk
2000, Swisscoin
5000, dannac
10000, fibbonac1z
10000, vemdoctor9
5000, Siegtal81
5000 irrawaddybtc
10000 Franconomasky
2000 cntrlsquare
10000 Jaguar0625
5000 NapoBear
10000 tylenol3mit
6000 dlog
1000 toolatetoberich?
2465 eXme
10000 miramare
1000 langkeming
1000 steyast012
1100 alrose
7000 bitfromit
1000 icoinv
4000 lenco
1000 Msile
10000 ripplebtc
10000 cremstopper
10000 jajansen
2683  lonesoul
5000 zurra
5000 td services
10000 lda1000
  7000 SyRenity
10000 wallacemckart  

350,000 total <-- 35% of Limit
Limit is 1,000,000 NXT
Limit 10,000 NXT per User
Amounts under 1000 NXT not listed here but will be included

Appears to be around 100,000 NXT commitments per day. This will likely close in 7 days. So don't forget to make your reservation.