There is a pretty good NEX logo over there.
Well there you go... a good logo is 90% of the battle.

And getting Max Keiser (and Bill Still after giving him some for free) to pump your coin is 99% of the battle.

The pumping of QRK due to the free handout is so contrived it's almost comical; so yeah, Keiser/Still pump + NEX logo = groundbreaking coin.
Vague comments like 'at least three java developers' notwithstanding.