That's another good question. Although it seems a bit ambitious to establish partnerships with so many celebrities and reach their fans, it's actually quiet easy due to the unique approach we have and the multiple benefits everyone gets.

Every famous person in the world is constantly chased by different organizations and asked to contribute to variety of charity programs. Most celebrities are willing to do that but do get annoyed and often don’t have any control on how their money is spent.

World Winners Network allow influential people to contribute to charity without being bothered by organizations or even spend their own money. They help us grow our user base extremely fast and we reward them with small portion of the cashback each one of their followers receives from shopping. The cashback is divided in personal and donation money like with any other user with the option for the personal cashback to be used for charity as well. They also achieve great PR results by being associated and have profiles in a social network focusing on transparent charity.

Influencers then approach their followers/fans on social or traditional medias and invite them to join World Winners Network where everyone not only shops with discounts and saves money, but receives additional cashback designed for donations, have the ability to create their own causes and find solutions for any problem they may have. For the purpose we generate personal referral links or codes attached to the invitations. You don't have to be a celebrity, any person with decent number of followers on Instagram for example can become an influencer and receive great benefits. To motivate influences we will only allow users to create profiles if they were invited by someone. (this may change when the network grow enough)

At this point more than 90% of the influental people we have approached are very excited to join World Winners Network when we go live. Even major European football clubs are interested to sign up and invite millions of fans as they will have a major impact on noble causes as well as receive amount of cashback enough to renovate a stadium.

If you want to learn more, I suggest you read "Building the Network" section of the Whitepaper. And below are the benefits: