What do you think why Viber, WhatsApp, skype, WeChat, Snapchat, IMO, Line have not yet launched their crypto platform?
But Kik and Telegram did it.
After all, companies can get 2 huge pluses:
1) to collect a large amount of money for ICO
2) add hype to marketing and popularity among users.
share your opinion
I think they can still support and build a good company without the help of ICO. This is also a good idea as they will manage their company without a controversy as most ICO has scam accusations.