More and more people are realizing how powerful data is and need to be protected. Data is the new oil, and companies like FB and amazon are the new petrodollar oil champions in the world. Fortunately, blockchain provides a reliable way to break these islands of data and create a world in which data can be liberated by sharing data while still maintaining the same ledger or its original ownership, allowing creators to be rewarded.
This makes all the sense in the world. Back in the day oil was what ran the world and the companies like standart oil was so big that government had to interrupt it and divide it into many little pieces and even today those companies when combined together worths over a trillion dollars.
However, now apple is that big and amazon is a close second with samsung making headlines everyday. Facebook literally doesn't sell anything other than ads on their website and whatsapp is probably not making a single cent with instagram only few ads. These companies use your data as the income, they worth billions of dollars because you give them your data.