I think people are attracted to the possibility of not being dependent on banks and the government. When you use coins, their only owner is you. Don't need to trust banks and their empty promises.
The sole purpose itself is to be your own bank and not to relied with the old system, people who wanted changes with the current process might look
for alternative ways and that's how cryptocurrency will work, if this will be noticed and people will be familiarized sooner or later they will adopt and
used the system.