Will this user's data be collected with the consent the user? And what benefits the users that had their data collected will obtain?
MAD Network created the first blockchain protocol for digital advertising with privacy-by-design. Instead of customers data be held in a centralized data store, MAD allows their data to be stored completely on their own devices. By leveraging their data locally, MAD can pull in the best ads for each individual at the right time, in the right context, delivering the best possible advertising experience.