Mileage Points of the 21 Century: Spend, Sell, Exchange with M2OCheck your wallet or a card case and you will find at least ten loyalty, discount or membership cards that you have never used. But imagine that you have all points and bonuses in one place and you are able to exchange them for different products, services or even money. Sounds exciting, isnt it? In the near future, it can become a reality as the emerging technologies come in.
Current air miles and bonuses have an expiration date, so you basically collect them and then lose. In fact, 43% of shoppers say rewards expire before they can be redeemed. Whats more, you cant sell or exchange your points. As a result, clients miss the chance of saving money, meanwhile, companies throw their resources away without achieving customer loyalty.
Korean company called M2O is set to solve these issues by relying on the blockchain technology and tokenizing points. For this, the project has created its own cryptocurrency called M2O coin. By substituting air miles, membership bonuses and all other rewards for the tokens, customers will be able to trade or exchange them for any product or service they want both of this brand or any other.
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CCN and learn how not to waste but to gain!