I share this thought!

Well Fox is young. It will drastically change when several exchange plateforms will accept it.
The guy from Poloniex seems doing lot of effort, but this plateform is not famous (yet?)


I'm not sure we can valuate the vitality of a coin on giveaways
Just let fox growing up, it's a new born dependent currently to its creators. So yes, as you said, they have to maintain the buzz. For what I see, they are working actively in that way.