Yep there is no real marketing for Bitcoin, corporations and companies have a team exclusively dedicated to marketing their product so everybody hears its good parts and uses it. Bitcoin doesn't have any of this, leaving the media free to say whatever they want, which happens to be whatever is the most attention grabbing (usually bad news!).
absolutely right when the bad news that gets this only makes the bitcoin image worse in the eyes of people, lack of marketing. But now that people have seen what bitcoin is and how it works, we only need to develop it