Spend Your Loyalty Points And Miles As Cash With M2OGetting for your purchases the loyalty points that can be exchanged for free goods or services amazes and encourages to spend more. Yes, in theory, that sounds cool. But in fact, collecting a significant amount of points could be a difficult game, and spending bonuses could be even a bigger challenge. 57% of customers abandon loyalty programs because it took too long to earn points or miles, the Colloquy Loyalty Census revealed.
Really, its true. Imagine that you participate in the loyalty program of Costa Coffee. Mirror calculated that youd need to buy 27 cups of coffee to get a free beverage under their reward terms. It will take you quite a long time to amass a required number of points, especially when youre not an everyday visitor. Its annoying, isnt it?
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