More and more people are realizing how powerful data is and need to be protected. Data is the new oil, and companies like FB and amazon are the new petrodollar oil champions in the world. Fortunately, blockchain provides a reliable way to break these islands of data and create a world in which data can be liberated by sharing data while still maintaining the same ledger or its original ownership, allowing creators to be rewarded.
The thing about 'data should be protected' is a bit of an understatement. We have been using different social sites and all they do is sell them to other people. Our birthdays, other personal info. Just that there have been a lot of restrictions lately in the first world countries that it affected the third world ones in cases of protecting such data. Even youtube does that. What do you think of the ads there just randomly popping out of each video you view? The 'sponsored ads' you see on facebook too.