Nowadays there are lots of competition in the online hotel booking industry. so who are the main opponents of GOeureka in Online Hotel Booking Industry?
I think everyone is aware of GOeureka platform. Its a travel tech company, utilising blockchain technology to build a hotel booking platform. Their mission is to decentralise the hotel booking sector and deliver greater transparency by allowing hotels to directly connect with their customers. As a technology partner to hotels, GO aims to provide a dynamic digital experience to users and eradicate the high commission structures imposed by online travel agents.
The main opponents of GOeureka in Online Hotel Booking Industry, are established giants Online Travel Agencies (OTAs) like Booking.com, Hotels.com and Airbnb etc. It does have an edge on them because of lower prices and new features that it introduces. GOeureka brings a lot of new inspiring stuff into the game and has a pretty awesome team. Its business model and marketing plan are well thought out and its chances against competition are rather high.